Shop your neighbourhood!

We put a call out on social media and asked local businesses to send us blurbs for a holiday shopping post. Also included are businesses that support DECA throughout the year, and a link to our Arts Fair exhibitors.

In no particular order, here are some amazing local options for your holiday (and year-round) shopping needs. There are options for all ages in all price points – you can find someone for everyone on your list in our neighbourhood.

This is not a full list of all that Danforth East has to offer; for that you need to take a stroll sometime and to see for yourself.

Festival of Lights Sponsors

Sugarmoon – hair removal and skin care salon, 1509 Danforth

Ages & Stages – children’s consignment store, 1552 Danforth

Art Cave – art classes for all ages, 155 Lamb

Dragonz Martial Artz Centre – 1998 Danforth

Kids Fun Town – indoor playground and party centre, 2040 Danforth

Merrily Merrily – children’s consignment store and DECA pop up shop until Dec 15, 1948 Danforth

Oaks & Acorns – Activity Studio for Parents & Tots 0-6 years, 1856 Danforth

Pegasus Studio – dance and arts studio for all ages, 361 Glebeholme Blvd

Silly Goose Kids – NOW Magazine’s 2014 Reader’s Choice award for best toy store! 2054 Danforth

Melanie’s Bistro – Get 10% off gift certificates on Nov 28 & 29, 1870 Danforth  DEAL

Celena’s Bakery – baked goods, lunch, and custom cakes, 2036 Danforth
Danforth Sandwich – eat in, take out or delivery, open late, 2116 Danforth

Ciraco Custom Framers (1946 Danforth) DEAL

We are having our annual 15% Off Xmas Sale on all custom framing, including custom mirrors and custom chalkboards. Come and visit us to see our in-store specials!


Ciraco Custom Framers was established in 1979.
We maintain the highest standards in customer service and craftsmanship. Our integrity has kept our retail and corporate clients returning for custom framing services for over 35 years.

Presentation is Everything
Visit us at

Jujumama Designs (online – Danforth East Arts Fair exhibitor)

Jujumama Designs design specializes in hand-painted, customized growth charts. They make an excellent gift for children of all ages. We work with families to incorporate the child’s name, style, favorite colors or favorite animals.

**For a full list of 2014 Arts Fair exhibitors, click here**

Face-to-Face Games (2077a Danforth @ Woodbine) DEAL

Face to Face Games Toronto is here to add even more fun to your celebrations! The holidays are fast approaching and what better way to spend the snowy days than with family and friends gathered around a new tabletop game? From November 29th until Dec 31st satisfy your gaming desires with 10% off on all board game purchases made in store.
Happy Holidays Christmas Edition

Moberly Naturals (2044 Danforth)

We are a natural foods grocery store located at 2044 Danforth Ave. in Toronto. Specializing in organic and conventional cooking, baking, and snacking needs, Moberly Natural Foods is your one-stop shop for health! 
For monthly specials (many of which would make great gifts/stocking stuffers) click here

Origin Wellness, Registered Massage Therapy (2017 Danforth)

Take a break from the cold weather and all the stress of the holidays: visit Origin Wellness for a massage!
Origin Wellness — located at 2017 Danforth, behind Ankh Yoga– has been open for 6 months now! If you haven’t met Erin and Yvonne yet, this is a great time to treat yourself to some therapy and relaxation right in your own neighbourhood. Evenings and weekends get booked up quickly at this time of year, so give us a call or book online soon!

Bomb Fitness (1502 Danforth) – DEAL for DECAdiaries readers

Happy Holidays! We have an exclusive offer for DECAdiaries readers – a 4 class FREE trial pass for:

  • All new members AND
  • Past members who have not made an appearance at the studio in 2014

Click on the following link, enter the password “shopthehood” and complete the sign-up process.

Hurry, offer closes December 15th and you have until January 15th to begin your first step towards lifting your own darn suitcase!


Len: Democratic Purveyors of Fine Art & Beautiful Things (698 Coxwell – a few doors north of Danforth)

It’s the most wonderful time of the year for shopping local!
We will be open late (until 9pm) on Nov. 29 for the Festival of Lights – and Shop the Neighbourhood…PLUS you can come and see LEN at the Distillery District Christmas Market starting this Friday through December 21!!!


(Pssst – have you heard that Len received Now Magazine Reader’s Choice for Best Design Store? Since this was one of DECA’s first pop-up shops, we are so proud! Congratulations, Len!)

Fa•real Custom Tees (1900 Danforth) 

This great custom t-shirt shop is a DECA pop-up shop success story!
FCT Christmas Flyer
(416) 696-Tees (8337)

Wag on the Danforth (1918 Danforth)

Welcome to Wag on the Danforth, a family-run business that carries a wide variety of all natural foods for dogs, cats, small animals and birds. Because we are a small store, we are willing and able to run that extra mile to find ~ or special order ~ the product that’s right for your pet companion.


(Another NOW Magazine Reader’s Poll WINNER, for best pet store!)

Canine Social Company (1872 Danforth)


The Pillow Shoppe (1434 Danforth)


Royal Beef (1968 Danforth)


We opened Royal Beef over 25 years ago with the vision of bringing quality meats at reasonable prices to neighbourhood families.  Never losing sight of our that vision, we have expanded the store to include cheeses, gourmet groceries and deli items.

Priding ourselves on the craft of butchery, we source the best of naturally-raised, hormone-free meats from close to home.  Featuring Mennonite-raised chicken, Berkshire pork, in-house made deli meats free of nitrates and more.  Just this year, we discovered a great angus beef from Prince Edward Island raised naturally without hormones.  We think it is the best Canadian beef yet!

The rest of the world has a lot to offer as well.  I love importing cheeses from Italy, olive oils from Spain and Portugal, and the best olives from Greece.  Just a sampling of what you will find in our gourmet grocery section.

Always striving to bring you the best, we believe great meals start with great ingredients.   If it’s not good enough for our table, it’s not good enough for yours.

Artisans at Work (2071 Danforth)

Local artists and artisan market right at Danforth and Woodbine.

Sugar Me Up (1792b Danforth) DEAL

Join us for our Christmas Specials to get a Facial and Dermalogica Products for 10% OFF.

Festival of Lights | East Lynn Park | Saturday, Nov 29

Please join DECA for our 3rd Annual Festival of Lights at East Lynn Park this Saturday!  A celebration of the festive season, community, and our local businesses.

Play. Shop. Dine. Keep it local this holiday!

DECA Festiv Lights POSTER

Our FREE kids loot bags with donations from some of our amazing local businesses:

Free hot chocolate provided by Melanie’s Bistro
Free yummy treats provided by Celena’s Bakery
Free pizza provided by Danforth Sandwich
More Christmas lights from Canadian Tire
Event sound equipment provided by Show Pro
Poster design – Angela Wagner 
Big special thanks to our two key sponsors who made this event happen: Sugarmoon and Corinne McCabe – Bosley Real Estate Broker.

Schedule of Events

4:00 pm – Start time
4:15 pm – Pegasus Studio Dancers
4:30 pm – Zero Gravity Circus Fire Artist
4:45 pm – East End Music Project Choir
5:00 pm – Zero Gravity Circus LED Hula Hooper
5:15 pm – Zero Gravity Circus Fire Artist
5:30 pm – East End Music Project Choir – Public Sing Along
5:45 pm – Zero Gravity Circus LED Hula Hooper
6:00 pm – Tree-lighting

Can you volunteer?

DECA needs a few more volunteers for this event to help set up, serve hot chocolate and treats, and help clean up after the event. If you could spare an hour, please sign up by clicking the link:

New Pop-up Shop: Merrily, merrily! Only til Dec. 15

There’s a new pop-up shop on the block! Merrily, merrily is open now until Dec. 15 at 1948 Danforth (across from East Lynn Park). Hours are Monday – Saturday from 9am-6pm, Sunday 11am-4pm.
Merrily, merrily provides the very best in original, upcycled & consignment goods for children. Luckily for us, local mums Moxie Garett and Jane McIver have decided to add a bricks and mortar location to their popular online store, (named one of the best online consignment stores in Canada by Today’s Parent magazine), starting with a DECA/Woodgreen holiday Pop-up Shop!
Jane and Moxie are excited to meet you and have set up their store to be a warm and welcoming environment for both adults and kids. They’ve even added a nursing station in a quiet space, at the back of the store.
The shop is committed to providing an upscale shopping experience at affordable prices. We love that Moxie and Jane are also helping give back to the neighbourhood by showcasing kid-inspired crafts from local artisans and providing an outlet for families to sell sell their gently used and new items on consignment.
We’ve also just heard they recently received a box full of designer clothes which will be available soon.
The pop-up shop team is looking for a long-term pop-up shop location for Merrily, merrily. Please contact us if you can help:

DECA’s Festival Of Lights – Nov 29 – please share


Please join DECA for our 3rd Annual Festival of Lights tree-lighting at East Lynn Park. This festive event will be fun for kids and adults alike!  We are so grateful to our amazing project lead, Angela Matich, has put together an amazing event with her team of volunteers and sponsors. Here are the details:

4:00 pm – Start time

4:15 pm – Pegasus Studio Dancers 

4:30 pm – Zero Gravity Circus Fire Artist

4:45 pm – East End Music Project Choir

5:00 pm – Zero Gravity Circus LED Hula Hooper

5:15 pm – Zero Gravity Circus Fire Artist

5:30 pm – East End Music Project Choir – Public Sing Along

5:45 pm – Zero Gravity Circus LED Hula Hooper

6:00 pm – Tree-lighting

FREE kids loot bags that include wonderful donations from:

Free hot chocolate provided by Melanie’s Bistro. Free yummy treats provided by Celena’s Bakery. Event sound equipment provided by Show Pro.

Big special thanks to our key sponsors who made this event happen: Sugarmoon and Corinne McCabe – Bosley Real Estate Broker.

Last but not least, thanks to Angela Wagner of for the poster!

DECA Festiv Lights POSTER

Weekend of Crafts!

Get a jump on that Christmas list with some one-of-a-kind and unique gift at one of these activities:

Holiday in the Hood

Earl Beatty School will be pulling out all the stops this weekend with their annual Holiday in the Hood celebration. The fun and festivities start tomorrow (Friday) at 3pm and continue on Saturday (9am-4pm).  Check out the poster for all the details.

2014 HitH Poster

TEGH Volunteers Craft Sale

The dedicated volunteers of Toronto East General Hospital are holding their Festive Craft sale tomorrow (Friday) at the hospital. Sale includes items knitted by volunteers throughout the year, including scarves, mitts, baby sweaters, afghans, teddy bears and more.  Sale starts at 9am until 3pm and is held in the Mortimer Lobby.  Proceeds from sales are donated back to the hospital in support of patient care.

Stock-in-Trade – lunches, butchery classes, supper club and more!

Thanks to Heather Bean for the post about one of the neighbourhood’s newest additions! (Stock-in-Trade was a regular fixture at our farmers’ market this past summer, so here’s how to find them year-round)


During the day, Stock-in-Trade is our newest (and very excellent) local butcher, just west of Linsmore on the Danforth. But they’re aiming to be an evening destination as well, with bi-monthly classes and supper clubs. Both kick off over the next two weeks.

Stock-in-Trade’s first class convenes this Thursday (November 20) from 7:30-9:30, where their house butcher, Miss Mo, will be teaching Butchery 101. Under the eye of their Sanagan’s-trained instructor, students will learn how to disassemble whole chickens and trim pork shoulders into pork roasts. Participants will also learn basic butchering skills such as knife holding and sanitation techniques. Equipment is provided, and participants take home the fruits of their butchery. Cost is $45 per person.  Night classes will take place twice a month, with topics ranging from sausage making to meat marinades (cost per class depending on the topic).

If you’re more into the eating end of the butchery process, you can sign up for Stock-in Trade’s inaugural Supper Club to be held at the shop on November 26, starting at 7:30. For $55 (BYOB, no corkage), Jason Becker and BJ Verano will serve a five-course bistro-style menu that looks amazing (see below). There are just ten places at the table, so if you’re interested, reserve now.

To stay informed about these and other events, call 416.792.5059, send a note to or find them on Twitter at @stockintradeto.

And if you haven’t stopped by for a sandwich at lunch, do yourself a favour!

Supper Club Menu:


Lamb pastrami reuben melt

First Course

Five ways of beef

Dry aged rib eye & watercress salad

Proper steak tar tare

Roasted bone marrow on toast

Pickled beef tongue with mustard & pickles

Crispy sweetbreads & Brussels sprouts

Second Course

House wild boar bangers & celeriac mash

Bourbon sour cherry jus, apple mustardo

Third Course

Game & fowl Cassoulet

Green salad


Sugar pie with salted caramel ice cream